How the SiteFlea AI valuation tool estimates what an asset is worth, what the figure is based on, and what it does and does not mean for your asking price.
The valuation tool gives you an AI-generated estimate of what your website or business might be worth, based on the figures you provide. It is a useful starting point when you are deciding on an asking price.
The more accurate and complete your figures, the more useful the result.
You see an estimated value, the multiple it implies, a breakdown of how the figure was reached, and recommendations. Profitability carries the most weight, with revenue, growth, business age and market position all feeding in, and a domain contributing a smaller share.
A valuation is not an offer, a guarantee, or a price. It does not commit SiteFlea or any buyer to anything, and there is no promise that your asset will sell for the estimated figure.
Use it as one input into your asking price alongside comparable sales and your own knowledge of the asset. You set your own price when you create a listing — the valuation does not set it for you, and changing a valuation later does not change a listing you have already published.
Valuing a domain on its own and valuing a social media account are separate tools with their own behaviour, and they work differently from the website and business valuation described here. Do not assume the detail above applies to them.
Valuations you save appear in your dashboard, where you can review them later.
A few things to know:
If you see Valuation not found, it has usually already been deleted, or you are signed in to a different account.
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